Google Local Finder Becomes a Product Finder
Google is putting increasing emphasis on local product inventory search as it tries to better compete with Amazon.
- Google has added a "Browse by product" carousel above the traditional list of business locations in the Local Finder.
- The complex UI shows Google's clear intent to expand local search from a business locator to a product locator as well.
- Google is integrating the shopping and local graphs to promote local product search and ultimately product purchases on Google.