Google Business Profile Forum: Support Avoidance Strategy

Google's motto appears to be "release buggy products and externalize their costs."

Google Business Profile Forum: Support Avoidance Strategy
  • Google's often quick release of products renders them buggy, necessitating support as real-world businesses try to use them.
  • Google offers limited communication and support for its local products and relies on GBP Forum volunteers to fill the gap.
  • By using third parties to provide support, it "externalizes" costs that it would otherwise have to bear. Because it can.